JPMorgan has lifted its year-end 2026 gold price forecast to $6,300 an ounce, pointing to sustained and strengthening demand from central banks and investors despite the recent bout of sharp price volatility.
Gold and silver both saw steep pullbacks late last week after rapid rallies left prices overstretched, with the move partly driven by a rebound in the U.S. dollar. Even so, JPMorgan analysts said the broader environment continues to favor gold, arguing that the “longer-term rally momentum will remain intact” and that they remain “firmly bullish” over the medium term, supported by a structural diversification trend.
A key factor behind the higher forecast is stronger-than-expected buying from the official sector. Central banks purchased around 230 tonnes of gold in the fourth quarter, taking total buying for 2025 to roughly 863 tonnes, even as prices moved above $4,000 an ounce. JPMorgan now expects about 800 tonnes of central bank demand in 2026, citing ongoing reserve diversification that still has room to run.

Investor demand has also picked up, with analysts highlighting rising ETF holdings, solid physical bar and coin purchases, and broader portfolio allocations to gold as a hedge against macroeconomic and geopolitical risks.
“Gold remains a dynamic, multi-faceted portfolio hedge, and investor demand has continued to exceed our previous expectations,” analysts led by Gregory Shearer wrote. “As a result, we now see sufficient demand from central banks and investors to push gold prices to $6,300 per ounce by the end of 2026.”
While acknowledging the speed of the rally, the analysts dismissed concerns that prices are nearing unsustainable levels, noting that demand remains well above the historical threshold needed to keep the market tightening. “While the air gets thinner at higher price levels, we are not yet close to a point where the structural gold rally risks collapsing under its own weight,” they added.
On silver, JPMorgan struck a more cautious tone following the metal’s sharp surge and subsequent pullback. Without central banks acting as consistent dip buyers, the analysts said they are “somewhat apprehensive” about the risk of a deeper near-term correction in silver relative to gold.
Even so, they see a higher average price floor of around $75 to $80 an ounce, arguing that silver is unlikely to fully give up its recent gains. Over the longer term, JPMorgan expects higher prices to reshape fundamentals, gradually easing the supply-demand imbalance that underpinned silver’s recent rally.
Sources: Vahid Karaahmetovic
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